About
The Floral Reef Project is a campaign to increase habitat for pollinators such as bees and butterflies and hummingbirds
We recommend supporting the Xerxes Society
Pollinators are essential to our environment. The ecological service they provide is necessary for the reproduction of over 85% of the world’s flowering plants, including more than two-thirds of the world’s crop species. The United States alone grows more than 100 crops that either need or benefit from pollinators, and the economic value of these native pollinators is estimated at $3 billion per year in the U.S. Beyond agriculture, pollinators are keystone species in most terrestrial ecosystems. Fruits and seeds derived from insect pollination are a major part of the diet of approximately 25% of all birds, and of mammals ranging from red-backed voles to grizzly bears.
Unfortunately, in many places, the essential service of pollination is at risk from habitat loss, pesticide use, and introduced diseases. (Source: Xerxes Society)
Our Vision
The Floral Reef Project was formed to educate and increase awareness of the need for habitat conservation and the protection of pollinators, to provide ideas and resources for individuals and groups, and to directly support local efforts around the world (starting in Southern California) through fundraisers and promotions.
Grow pollinator-friendly flowers, avoid pesticides, spread the word
​Pollinator Conservation Resources: California
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The Xerces Society provides region-specific collections of publications, native seed vendors, and other resources to aid in planning, establishing, restoring, and maintaining pollinator habitat—as well as materials to help you learn about the species of invertebrates and native plants you might encounter in California.
How to Build a Pollinator Garden
The U.S. Fish and Wildlife Service works to restore and conserve millions of acres of land, but they need your help. Whether you have a few feet on your apartment balcony, a yard in need of landscaping or several acres, you can make a difference. Follow this easy step by step guide to build your own pollinator garden and help ensure the future is filled with pollinators.